Ibrahim Manna is the Founder and CEO of BRKZ, a Saudi construction tech startup built to address inefficiencies in construction procurement: fragmented supply chains, manual processes, and cash flow gaps faced by contractors and factories.

Before founding BRKZ, Ibrahim spent eight years at Careem as one of the core architects of its expansion, launching 11 out of 15 markets ahead of the company's $3.1 billion acquisition by Uber in 2019. BRKZ has raised over $50 million in equity and debt financing, and serves 850+ contractors across major giga-projects including NEOM, King Salman Park, and Red Sea.

He joins the podcast to discuss how buying a house during the pandemic revealed a broken industry, why Saudi's 7-8 layer supply chain creates massive inefficiency, what Careem taught him about building culture and empowering operators as founders, and how BRKZ is using technology to work with — not against — entrenched contractor behaviours.

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Timestamps

00:00 - Introduction

04:00 - Ibrahim's Early Entrepreneurial Endeavours

12:31 - Oasis 500 & Early Funding in Jordan

14:40 - Wheels Express Team & Shutdown

20:23 - Moving to Dubai & Joining Careem

24:54 - Leadership and Culture at Careem

31:50 - Stories from Careem

38:31 - Identifying Gaps in the Construction Industry

47:29 - Building a Simple Product for a Complex Industry

50:55 - Embedded Financing & Underwriting

55:39 - Building Stickiness & Seven Powers Framework

1:01:00 - Future Vision for BRKZ

1:04:20 - Regional Tech Ecosystem & Careem's Legacy

1:07:29 - Final Thoughts

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